News

Tennessee Reportedly Switching to Adidas as Apparel Provider for CFB, CBB, More

Tennessee is planning to switch to Adidas as the program's apparel sponsor after the school's current deal with Nike expires ...

Tennessee announces new apparel deal with Adidas, which includes 'unprecedented' NIL program

In its announcement, Tennessee said that Adidas would provide "unprecedented" NIL opportunities for athletes across all 20 of ...

Tennessee announces return to Adidas with 10-year uniform deal

Adidas and the University of Tennessee have announced a one-of-a-kind partnership. Effective July 1, 2026, Adidas will be the ...

Tennessee announces return to adidas uniforms, apparel in 2026

The University of Tennessee's 12-year relationship with Nike is set to come to an end next year. Adidas will once again ...

Why Lady Vols legend Candace Parker believes Tennessee deal with Adidas is a win for UT

Tennessee will switch from Nike to Adidas in 2026, returning to the brand that has long-standing relationship with Lady Vols ...
Sports Business Journal3d

Univ. of Tennessee inks landmark NIL-powered Adidas deal

Univ. of Tennessee athletics will switch from Nike to Adidas in 2026 as its official apparel supplier in a blockbuster ...
AtoZ Sports on MSN2d

National outlet attempts to point out a downside on Tennessee Vols' new deal with Adidas, but it's completely misplaced

Tennessee made waves in the college football world on Thursday when the school announced a new deal with Adidas. The move is ...
Chattanoogan.com3d

adidas, University Of Tennessee Announce 10-Year Partnership Effective For The 2026-27 Season

Reuniting as partners for the first time since 2014, adidas and UT's new 10-year agreement promises to uphold the rich traditions of the University of Tennessee's athletic history while bringing new ...