Over the past several years, the rebranding of many ad agencies has left us awash in “positioning” firms. More and more shops began recasting themselves as “purpose-driven” or “socially conscious” or ...

A team of neurodiverse individuals is launching what they're billing as a first-of-its-kind advertising agency.

Realtor.com is working with AI marketing startup BrandComms.AI to generate ad creative more quickly and across a wider array of channels.

The recognition underscores the agency’s investments in creative excellence, innovation and measurable performance ...

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Are you a print subscriber? Activate your account. By Ewan Larkin - 7 hours 53 min ago By Bradley Johnson - 8 hours 29 min ago By Tim Nudd - 9 hours 26 min ago By E.J. Schultz - 14 hours 16 min ago By ...

Alex Cooper has a hit podcast, a media network, a $100 million deal with Sirius and a line of hydration drinks. Now she has an advertising agency to her name, too. The podcaster who rose to fame ...

Challenger supermarket Aldi has begun a review of its creative agency requirements in Australia, placing BMF on notice, B&T can reveal. The creative pitch is part of a periodic review by the Aldi ...