These days, addressable LEDs are all the rage. A little chip paired with each LED receives signals and modulates the light output as needed. [John Peterson] was working on a project along these very ...
NEW YORK--(BUSINESS WIRE)--Today, Go Addressable, a non-profit trade organization dedicated to raising awareness of and advancing the growth of addressable TV advertising, released new research ...
The ad industry has lots of similar-sounding terms to describe how content reaches viewers – advanced TV, addressable TV, convergent TV. But what those terms actually mean and how they differ is ...
NEW YORK, March 24, 2021 /PRNewswire/ -- A new study conducted by Forrester Consulting on behalf of leading players in addressable TV today found that while 100% of brands and agencies in the U.S.
Two new multichannel laser diode drivers designed specifically for LIDAR (Light Distancing and Ranging) applications are now available from PicoLAS! These boards offer 4 or 16 independently ...
Can the TV biz finally get its act together to target ads to viewers the way internet companies have done for years? A new consortium, led by TV manufacturer Vizio, is promising to assemble the right ...
ITV has announced the launch of its new addressable advertising product - Live Addressable +. Launched on stage at the ITV ...
Go Addressable has also announced that Epsilon, Fox Corp. and TransUnion have joined its association as supporting members. Now with more than a dozen members led by major TV distribution companies ...
The addressable TV study unveils data about the potential growth of addressable TV advertising and the quality of products and offerings available to media professionals. It was conducted with ...
If you're looking for an electronics project to geek out on over the next couple weekends this comprehensive guide to building an LED cube is geeky and functional. Instructables user CHR and his ...
Go Addressable is releasing these findings ahead of its third annual addressable TV advertising summit. The findings come as a survey of the Go Addressable group reveal that the industry initiative ...