Pharmaceutical ads now account for 9% of TV advertising according to LightShed Partner’s Richard Greenfield and an even higher percentage of spots on evening newscasts When you purchase through links ...

With rumors of ads coming to Apple TV, an Apple executive has clarified that there are no such plans as of now, which means ...

DIRECTV is launching a new product called DIRECTV Elect that gives political ad buyers greater reach through connected TV ...

A moment that is frozen in time has become one of the media industry’s hottest areas of focus. Most consumers are prone to ...

Eddy Cue says Apple has “no plans” for an ad-supported Apple TV tier, but a new report highlights the growing trend of ‘pause ads’ elsewhere.

NORFOLK, Va. — Political ads on TV about Virginia’s gubernatorial race make claims about Democratic candidate Abigail Spanberger’s stance on transgender youth. Viewers have contacted us asking about ...

While platforms like Netflix and Amazon are reporting higher engagement rates with pause ads compared to traditional video ...

For Apple, “aggressive” pricing has meant three price hikes since Apple TV’s 2019 launch and a current monthly subscription ...

Brand Networks, an Augeo company and leader in AI-powered advertising solutions, today announced a new capability within its Aimy platform that democratizes TV advertising for small and mid-sized ...

Senior Vice President of Apple Services Eddy Cue says it's better for consumers 'not to get interrupted with ads.' ...