Alberto-Culver is relaunching the V05 haircare range with new formulations and packaging. It is supporting the revamp with a £1m TV advertising campaign that will break at the start of next month. The ...
Alberto V05 today is one of the top beauty products on the market, and its maker, Alberto-Culver Co., is an industry giant. But when Leonard Lavin bought Alberto-Culver Co. in 1955, V05 was the best ...
MELROSE PARK, Ill. Alberto-Culver, whose brands include TRESemme, Alberto V05, Nexxus, St. Ives and Noxzema, posted growth in organic revenue during the second-quarter, as it boosted advertising ...
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