When trolled at slow to moderate speeds, the distinctive wide wiggle action has been drawing strikes longer than I’ve been alive. The split-tail design simulates an erratic baitfish action that even ...

Sadly, there's no magic lure that entices trout all the time. What I've found is that the best lure for trout depends on where you're fishing, when you're fishing, and what food source trout are ...

There are lots of different ways to catch lake trout, but the key to consistency is knowing the best techniques and lures to use based on the current conditions and the fish’s patterns and preferences ...