Shooting, fighting, whisking, and babbling: the first Star Wars sets with Smart Bricks are here. Our first impression hands-on: intuitive fun for kids.

You might have thought you’d seen every possible size and shape of brick and accessory, but the brand is about to ruin your complacent attitude to your Lego basket. Lego is bringing interactive bricks ...

The Smart Brick comes with three of eight Star Wars sets at launch, although most smart-enabled sets ship without it.

Lego's controversial wave of tech-enhanced 'Star Wars' sets are getting into people's hands, and showing the premium being ...

QUEENSBURY, N.Y. (NEWS10) — Whether you built with them as a child or collect the new releases as an adult, the majority of people have some form of memory surrounding Lego bricks. For Insane Bricks, ...

If you build it, they will come. And when they come, they will build it. Brick by brick. … Continued The post A new LEGO play space just built its way into Levittown appeared first on Greater Long ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. This article is more than 6 years old. Lego today launched ...

When the final bell rings at Hunley Park Elementary School, some students aren’t heading home right away. Instead, they’re staying after school to build moving ...