Candy Crush Saga is the most pervasive casual game phenomena since Angry Birds and it seems intent on crushing any potential competitors—at least those that use the word "candy" in their titles.

Why is the game Candy Crush Saga so addictive? People play it over a billion times a day, usually the same people. There’s no firm answer, despite the studies (seriously) of theoretical physicists, ...

We’re not going to sugarcoat this: Playing Candy Crush Saga is entertaining to a borderline problematic level—or so say the friends we ignore when we’re mid-game on our smartphones. And game developer ...