Everything in the CGI-less ad happens in-camera, but there’s one secret cut. Advertising for cars has changed quite a bit ...
In the latest report by Australia's Car Expert, the Federal Chamber for Automotive Industries (FCAI) has banned a TV commercial of Toyota's newest 2021 GR Yaris hot hatch. As it turns out, the ad ...
What's the best way to learn about a car and its features? You could always read a review — we've got plenty. And while that can help you decide what car to buy, if you're just in the discovery phase ...
CarExpert has appointed Maddie Harris as its new commercial director of media, bringing almost 18 years of experience across Australia’s media and advertising industry. Harris is regarded for her ...
Saturday Night Live, like most things in comedy, often makes jokes that are just funny in their own right. However, some of the funniest things in SNL‘s history have been the sketches that are just ...
This is Celia Hirschman for On The Beat. Back in the 60's and 70's, if a band sold their hit single to an ad agency, for the purpose of selling a car on TV, we'd laugh and say their careers were over.
Car commercials are big business and a major expenditure for the car companies that invest in them. Car ads can make a break a vehicle's success, and a lack of ads can keep a great car from being ...