*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. An opening day ritual at Busch Stadium, April 1, 1985: August A. Busch Jr. waving to the crowd as he thunders into the stadium ...

Will you have your eyes peeled for the stately Budweiser Clydesdales during Super Bowl LIX? Only a certain section of the TV audience will get to see the venerable commercial beasts. Anheuser-Busch ...

Clydesdale horses remain a major feature at Busch Gardens Williamsburg, maintaining a 50-year legacy that began when the horses were a trademark of Budweiser and ...

Forbes contributors publish independent expert analyses and insights. I’m a professor and consultant of entertainment marketing. Feb 19, 2025, 05:20pm EST Feb 19, 2025, 05:24pm EST 07 March 2014: ...

ST. LOUIS — Anheuser-Busch will once again sponsor a series of commercials in the highly sought-after breaks during the Super Bowl on Feb. 9. This year’s five ads will feature Michelob ULTRA, Busch ...

BOONVILLE, Mo. (KTVI) — Anheuser-Busch has welcomed four baby Clydesdales, and the colts will play a special part in a new Budweiser football tradition this Sunday. “When you think about some of the ...

ST. LOUIS — The Budweiser Clydesdales are still available for appearances ... at a cost. The St. Louis Post-Dispatch reported Monday that Anheuser-Busch has quietly begun charging $2,000 per day for ...

To beer company, massive horses are more than a brand, they are family. Feb. 1, 2013 — -- Anheuser-Busch will spend more than $20 million on Super Bowl ads this Sunday and, as is tradition, one ...