In partnership with SBS, Australia’s multicultural and multilingual public broadcaster, Coca-Cola delivered a 24-hour ...

Campaign Trail is our analysis of some of the best and worst new creative efforts from the marketing world. View past columns in the archives here. Can an image elicit a sound without actually making ...

Visitors to London’s South Bank have probably noticed their experiences becoming a lot more appealing to their ears lately, thanks to an audio networking overhaul at several of the region’s ...

McDonald's and Coca-Cola seem determined to ruin our holiday cheer this year with AI. Each company has released a holiday-themed commercial, and each is terrible in its own way. And if the online ...

American adventurers reached out into the depths of the sea during 1985 and came up with treasure, part of that treasure, pictures of the sunken liner Titanic, finally located after 73 years, and the ...

Coca-Cola has taken a fizzy leap into the future of AI hype with the release of Coca‑Cola Y3000 Zero Sugar, a “limited-edition” beverage reportedly co-created with artificial intelligence. Its ...