Cognitive dissonance is the state of mind that holds opposing, and even irreconcilable ideas, at the same time. It's a state of mind that most people find sufficiently uncomfortable to motivate them ...

Jocelyn Solis-Moreira is a New York-based science journalist whose work has appeared in Health, Live Science, and Discover Magazine, among other publications. She holds a master's degree in psychology ...

Cognitive dissonance happens when you hold two conflicting thoughts in your mind at the same time — like loving both hamburgers and cows. Cognitive dissonance is a theory in social psychology first ...

Kim M Caudwell does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

Cognitive dissonance is a term for the state of discomfort felt when two or more modes of thought contradict each other. The clashing cognitions may include ideas, beliefs, or the knowledge that one ...

You may not be familiar with the term “cognitive dissonance,” but it’s the phrase psychologists use to describe a phenomenon that you likely encounter regularly, if not daily. We humans probably ...

Cognitive dissonance is the discomfort a person feels when their behavior does not align with their values or beliefs. Cognitive dissonance is a psychological phenomenon that occurs when a person ...

All of us experience cognitive dissonance. It’s the tension that arises when we think one way but act another way, or when we hold two opposing views at the same time. You want to lose weight, but you ...