Crest will adjust fluoride labeling for children's toothpaste under deal with Texas AG

Crest toothpaste will join competitor Colgate in adjusting its labeling and marketing so that it "accurately depicts the ...

Procter & Gamble changes Crest toothpaste packaging to address Texas AG fluoride concerns

Procter & Gamble has begun rolling out new packaging and marketing for Crest children's toothpaste under an agreement with ...

Texas AG strikes deal over kids’ fluoride toothpaste marketing

AUSTIN, Texas — Texas Attorney General Ken Paxton on Thursday announced a settlement with Procter & Gamble (P&G), maker of ...
C&EN

ACS celebrates development of Crest toothpaste with Historic Chemical Landmark designation

WASHINGTON, April 4, 2024 — Until the mid-20th century, toothpastes were little more than pleasant-smelling abrasives. But in 1955, the introduction of Crest toothpaste brought fluoride chemistry to ...
The Daily Dot

‘I don’t know if everyone knew this already’: Woman shares warning about Crest Pro-Health toothpaste

But TikTok user Julia (@julesjulesbobules), in a viral TikTok video, claims that her child’s teeth were stained after he used Crest Pro-Health toothpaste. And she believes the toothpaste is the ...
Fast Company

Crest and Colgate sued over fluoride in kids’ toothpaste, mouth rinse

Procter & Gamble and Colgate-Palmolive are among the defendants in six new lawsuits targeting the sale of toothpaste and mouth rinse for young children because the products contain fluoride, which can ...
Reuters

Crest, Colgate lawsuits target fluoride in kids' toothpaste, mouth rinse

Lawsuits claim products mislead consumers about fluoride safety Fluoride ingestion risks highlighted in lawsuits Study links fluoride exposure to lower IQ in children Parents filed complaints on ...