Add Yahoo as a preferred source to see more of our stories on Google. NJ Transit filled the vacant customer advocate role Thursday with a French man, Franck Beaumin, who has experience in transit ...

Your company’s most valuable asset doesn’t even show up on your financial statements. That asset is your customers. If you don’t have customers, you don’t have a business. You can outsource ...

Customer advocacy isn’t a thing that has remained constant – It’s a new concept. And sadly the advocate effect isn’t a phenomenon… yet! The advocate effect, where satisfied customers become vocal ...

A full year has passed since NJ Transit’s first customer advocate resigned, an anniversary that commuter advocates marked by asking officials again why a replacement hasn’t been appointed. This time, ...

Improving customer perception is good for your brand and bottom line. Join this VB Live webinar and learn to improve customer advocacy with hyper-personalized digital experiences, and more. Guest ...

Forget chasing likes and engagement metrics! What if you could turn your most enthusiastic customers into online cheerleaders, spreading the word about your brand authentically? That's the magic of ...

Showing that a brand cares about its customers’ experience and satisfaction is a powerful way to build trust and credibility with target audiences. While organizations may realize that leveraging ...

Use one of the services below to sign in to PBS: You've just tried to add this video to My List. But first, we need you to sign in to PBS using one of the services below. You've just tried to add this ...

Azadeh Williams is the Managing Partner of AZK Media, a global B2B agency helping technology companies grow in new and emerging markets. Customer advocacy—getting customers to be your champions and ...

No matter your business, you likely have varying levels of engagement across your customer base. While some customers make the most of all your products and services, others might barely be scratching ...

In the late 1990s, when Arkadi Kuhlmann launched what would later become the largest direct US savings bank, ING Direct, he had a surprising message for the nation’s millionaires: we don’t want your ...