It's rare to come across a philosophy or strategy that remains relevant for decades. Yet, Dan Kennedy's direct response marketing principles are as effective today as they were when he first ...
IRVINE, Calif.--(BUSINESS WIRE)--Managed Direct Response, a leading provider of comprehensive marketing solutions, is thrilled to announce significant business growth driven by our satisfied clients' ...
Oppenheimer initiated coverage of Pinterest (NYSE:PINS) with an "Outperform" rating on Tuesday. They think the company's platform is lending itself well to direct response advertising and believe ...
Direct mail achieved a 4.4% response rate, compared to email’s 0.12%. Digital display advertising performed even worse. The ...
EDEN PRAIRIE, Minn., April 24, 2025 (SEND2PRESS NEWSWIRE) — SeQuel Response, a leader in direct mail and targeted customer acquisition strategies for over 16 years, is excited to announce its rebrand ...