There are strict rules about what drug companies can say in TV or print ads. But a new study shows there's a lot more wiggle ...

The federal government announced a new approach to regulating pharmaceutical ads. Consumers may not see a difference.

I know how destructive unchecked addiction can be. All the victims of the ongoing opioid crisis do, too. And this is about ...

Donald Trump is ramping up pressure on drug companies to be more transparent about the risks associated with their prescription products. In a memorandum signed on Tuesday, the President ordered ...

The Trump administration is planning to ramp up oversight and enforcement of direct-to-consumer prescription drug advertising, but will stop short of an outright ban. President Trump on Tuesday signed ...

On September 9, 2025, President Trump issued a Presidential Memorandum directing the Secretary of Health and Human Services ...

The U.S. spends more on prescription drugs per capita than any other wealthy country. Advertising is a big part of that.

WASHINGTON (AP) — Health Secretary Robert F. Kennedy Jr. and other administration officials are vowing a crackdown on deceptive drug ads, but the effort is likely to face multiple headwinds, including ...

A new peer-reviewed study in the INFORMS journal Marketing Science finds that direct-to-consumer (DTC) advertising for prescription smoking-cessation drugs meaningfully reduces cigarette use. At the ...

Prescription drug ads were once banned on broadcasts. But companies argued that infringed on free speech, and the drugs could ...