A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to ...

Marketing plans include market analysis, customer segmentation, promotional strategies and pricing strategies to position a small business and its products and services for maximum competitive ...

Every day, you open your eyes to find your company joining thousands of others vying immediately for a human’s attention. And ...

Developing a marketing plan is an essential part of launching a business. Without a solid strategy for spreading the word about your company, you won't be able to attract new leads or build up a loyal ...

Free monthly webinar series focuses on using direct-to-buyer commerce strategies to accelerate e-sales across channels, devices and geographies Led by Jason Nyhus, Digital River's vice president of ...