Ferrari unveiled its 2026 Formula 1 livery on Friday 23 January, as it prepares for the new season with Charles Leclerc and Lewis Hamilton

Ferrari will become the latest team to reveal their 2026 car to the world on January 23 in one of the most anticipated unveilings of the year. All eyes will be on Fiorano for the unveiling of the SF-26,

The big reveal will take place today (Friday January 23, 2026), with a scheduled start time of 10.29am UK time. That is 11.29am local time in Maranello, 5.29am on the East Coast of the United States and 2.29am Pacific Time on the West Coast.

Ferrari has launched its 2026 F1 car. Lewis Hamilton and Charles Leclerc need it to be a big upgrade on the team's 2025 challenger

The Ferrari SF-26 will be officially launched on Friday.

Ferrari didn't take that approach on Friday morning. In fact, Scuderia fans were treated to an 84-second hype trailer showing the SF-26's livery, the predictable splotches of HP blue, the white cockpit

Scuderia Ferrari HP presents SF-26, the car it will race in the 2026 F1 World Championship, which begins on 8 March in Australia.

Music to the ears of Lewis Hamilton and Charles Leclerc?

Haas’s 2026 launch is a test of whether its Ferrari-powered model - now subtly evolving as a new American rival arrives - is still enough to define its place in Formula 1

Lewis Hamilton hailed an "amazing" amount of mileage on a productive morning for Ferrari on day four of Formula One's pre-season shakedown at Barcelona's Circuit de Catalunya.