The Viper Spoon Add your own bait and get ready to set the hook! The Viper Spoon is made for saltwater and freshwater, as ...

We are so very very excited to share with you an action-packed day as we release our brand new 2019 spring fishing lure: the ...

September is a transitional month for bass fishing and can be one of the trickiest all year, but October generally seems to be much more productive for me. Some fish will stay deeper, some will move ...

While there are a lot of different baits that work well for catching perch in the winter, if you want the best shot at catching your limit, you’ll need some quality ice fishing lures for perch in your ...

That’s how it usually starts. The next thing you know, somebody hands you a box of lures and says, “Let’s build a trolling spread with these.” Now the hard work really begins: Choosing which lures to ...

If any item holds special mysticism among fishing gear, it’s the lure. Some anglers spit on them for good luck; many have favorites (my dad and I still call one spinner, which will be kept secret to ...

The field of robotics is transforming how we deliver packages, how we raise our kids, and now the technology is poised to change how we fish. Let us introduce you to the Zombait, a robotic fish insert ...

A sentimental favorite, this lure just flat-out catches fish and is ideal for the tributary streams white bass run into in the spring to spawn. Selecting lures for white bass—also known as sand bass, ...

I split my time between smallmouth and muskie in rivers, largemouth in reservoirs, and a wide variety of saltwater game fish in the Chesapeake bay. I also travel down throughout the east coast to fish ...

Before Billy Maxwell and I got married, I followed him from Virginia to Hatteras Island, North Carolina, in the spring after the Bonney brothers were kind enough to assign him a boat slip. At the time ...

When it comes to fishing sag-bellied jumbo perch through the ice, it’s best to have a bunch of different artificial and live bait on hand. Notorious for how finicky they can be, jumbo perch can easily ...