According to a new study from Research N Reports, the global healthcare gamification market is expected to grow at a compound annual rate of 55 percent, reaching $4.2 billion by 2022. The report ...

Have you ever wondered how companies make their products and services more interesting and fun? Well, they use something called “gamification” in their marketing. But what exactly is gamification? In ...

As the retail landscape has become increasingly digital, gamification has evolved from a cool trend to a proven strategy. In fact, a 2023 report estimated the size of the gamification market as more ...

Discover how gamification enhances engagement in non-game environments, its benefits in business, potential pitfalls, and why it connects with innate human psychology.

Gamification still has a place in customer experience. Gamification, the practice of providing rewards to drive people to undertake particular actions, can improve customer experiences (CX) whether ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Barry Fiske One of the ...

Many retailers value the customer-facing benefits of utilizing game mechanics and game-like thinking in cross-channel marketing and engagement strategies. In fact, the gamification market is worth ...

Gamification became more common in 2010 when it became more specifically associated with the integrating of social/reward elements of games into softw... Gamification became more common in 2010 when ...

Summer is just around the corner, and with it comes a flurry of events: festivals, sports events, conferences, and more If you're a marketer or event organizer, you know how challenging it can be to ...

However, many marketers are finding it difficult to achieve true personalization due to incomplete or low-quality data profiles. It's hard to provide personalized experiences to your audience when you ...

Traditional training methods, such as long lectures, boring modules, and passive information delivery, often fail. Such approaches can quickly be overly dreary for the employees, leaving them mentally ...