LOS ANGELES --Toyota and Honda divisions will launch dueling hybrid marketing campaigns this fall.Each company plans to use its campaign to promote its hybrid technology more than individual vehicles.

2011 Honda CR-Z – Click above for high-res image gallery. So far, Honda has framed the CR-Z hybrid with the joy of driving and values you can share themes. The latest message the company wants ...

Honda debuted a campaign, "Fight Mehdiocrity," supporting its 2019 Insight hybrid vehicle, per news shared with Marketing Dive. The effort highlights the vehicles uniqueness while depicting other ...

Automaker Honda Motor Co. Ltd.'s mobile advertising campaign to promote the launch of the Insight hybrid model achieved a click-through rate of 27 percent. For the initiative, Honda tapped advertising ...

The campaign, by RPA in Santa Monica, Calif., suggests to the primary target audience of men ages 25 to 35 that the CR-Z is “everything a hybrid is. And isn’t.” ...

LAHORE: Honda Atlas is ready to step into Pakistan’s hybrid SUV segment with the launch of the much-awaited HR-V e:HEV, ...

The Honda CR-V hybrid was particularly popular, at 197,317 units sold, while the freshly released Accord hybrid accounted for 96,323 sales. Compared to 2022, ...