MUMBAI- South Korean cosmetic manufacturers are rapidly expanding into the burgeoning Indian market as demand for K-beauty surges. The Indian beauty and personal care market is projected to reach $45 ...

Why K-Beauty Feels Like a Breath of Fresh Air Let's admit it-Korean skincare is no longer just a passing craze. It's become a full-blown obsession for Indian youth who crave that effortless, ...

India is witnessing a sharp rise in the popularity of Korean spirits, led by the global K-wave. From fruity Soju to ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." If you’re just starting to explore K-beauty land, it’s impossible to know where to start. That’s why I ...

As the global economy undergoes disruption due to the Trump administration’s recent tariffs, major export-led economies like South Korea face an urgent need to diversify by tapping into untapped trade ...

Kross Pictures is making a strategic leap into India’s reality television space, unveiling a slate of four unscripted formats adapted from successful Korean originals, it was revealed at Busan’s Asian ...