Platforms built to connect people, for better or for worse, are now for doing the opposite.

More than half of all ads on Meta's Instagram ran in the service's short-form video Reels product in 2025, up from 35% in ...

Last month, Instagram began rolling out a new set of controls that allowed users to personalize the topics recommended to ...

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Whether you consider it a feature or a bug, Instagram Reels are becoming a mainstay in our collective internet experience — another constant, droning pull to keep us online and on our phones. I've ...

Meta is testing a highly anticipated feature on Instagram Reels that allows users to pause a video just by tapping on it. For now, the ability to pause videos is only available to a small group of ...

New data shows Instagram Reels ads now make up over 50% of all ad inventory, as users spend nearly half their time on the app ...

Meta continues to target creators in the days following the U.S. TikTok ban. In addition to paying TikTok creators big bonuses to publish reels, Instagram announced on Wednesday that it’s introducing ...

Instagram has expanded its Meta AI-powered reel translation feature to five more Indian languages, including Bengali, Tamil, ...

Instagram Blend lets you create a shared Reels feed with friends in DMs, offering a personalized content experience. To use it, simply join a chat, invite friends, and enjoy curated Reels together.

Users can choose which topics to see more or less of in Reels, and soon Instagram’s Explore tab. Users can choose which topics to see more or less of in Reels, and soon Instagram’s Explore tab. is a ...