“Everything we have done still is part of the system” — Lego's chief product officer on how smart bricks are expanding, not replacing physical play

The new Smart Play system, and most notably the Smart Brick, is designed to work seamlessly within Lego’s existing play ...

Lego unveils Smart Bricks, a computer that fits inside a standard 2 x 4 brick

The Smart Brick, shown publicly for the first time at CES 2026, is built around a custom ASIC smaller than a single Lego stud. It includes ...

Is LEGO's Smart Play its most interactive creation yet?

While the LEGO Mario builds have some interactive elements, Smart Play takes it to the next level. Only the individual LEGO ...

LEGO Smart Bricks Explained: How NFC, Bluetooth Mesh and Sensors Transform Classic Builds

Lego unveils Smart Bricks featuring NFC tags, Bluetooth mesh and motion sensors in Star Wars kits, detailing privacy notes ...
VideoGamer

With Mario Party and LEGO Party sharing the stage, which has the better moves?

LEGO Party launched in September 2025 with over 60 minigames. Super Mario Party Jamboree expands the Nintendo Switch series with seven boards. Both offer online play, but only LEGO Party includes ...
IGN

We Build LEGO Mario & Yoshi, a Set to Warm a Retro Gamer’s Heart

The pixelated sprite of Cape Mario riding on Yoshi might be my single favorite image in all of gaming. Super Mario World was a launch title for the Super Nintendo Entertainment System, which came out ...