Your favorite potato chip may look a little different the next time you reach for it at the grocery store. Lay's announced on Oct. 9 it has redesigned its chip bags and its recipes in what the PepsiCo ...

PepsiCo's Lay's has become the latest in a series of household names that are redesigning their brand with a more modern edge. PepsiCo announced the "largest brand redesign in Lay’s nearly 100-year ...

(KNWA/KFTA) — The next time you walk down the chip aisle at the grocery store, some bags may look a little different. Earlier this month, Lay’s announced a rebrand, the largest in the company’s ...

Lay's potato chips are getting a new look–and some varieties are getting new recipes to match. The iconic PepsiCo Foods snack brand hasn't updated its logo or issued a rebrand in almost a decade, with ...

(CNN) - Lay’s announced what it’s calling its biggest rebrand in its nearly 100-year history. The top-selling potato chip brand in the U.S. has redesigned its chip bags and recipes. For the packaging, ...

A popular potato chip company is undergoing a major makeover, due to a concerningly large swath of clueless customers, apparently. On Oct. 9, Lay’s announced its rebrand — the largest in its nearly ...