Cracker Barrel is making a change, but you may not notice. The down-home restaurant has made changes to its logo, which were famously scrapped, and proposed remodel, which was also scrapped. According ...

Cracker Barrel unveiled a modernized logo and branding as part of its “All The More” campaign. The rebrand sparked immediate backlash online, with many fans preferring the classic look. Beyond the ...

For a chain that describes itself as an "old country store," Cracker Barrel might want to rethink some recent aesthetic changes. Beloved for its old school look and down home vibes, Cracker Barrel has ...

No one likes change, especially when it comes to nostalgia and food. Cracker Barrel’s rebrand was announced earlier this week and boy, are people feeling a certain way. In an effort to refresh their ...

If the Cracker Barrel market puke has anything to teach Wall Street, it’s that investors who are deciding where to put their money must add corporate “wokeness” to their menu of risks to ­digest. In ...

Tuesday night, Cracker Barrel returned to its old logo, cashiering a bland, modern design that drew widespread revulsion in its first week. Some reporters were quick to blame this on social media ...

Like its namesake barrels that transported soda crackers until boxes replaced them, Cracker Barrel needed to change. The restaurant chain's new CEO, Julie Felss Masino, laid out the argument to ...