Maurice Lacroix has tasked Thai artist Benzilla with creating a street art-infused version of its new AIKON #tide watch. The quartz-powered AIKON #tide was launched back in March as a colorful version ...

Maurice Lacroix, the renowned Swiss luxury watch brand, once again stirs excitement with the release of a special edition timepiece: the Maurice Lacroix X Pond Review AIKON Automatic Limited Edition ...

As 2024 draws to a close, Maurice Lacroix unveils a masterpiece that merges technical innovation with timeless style: the AIKON Automatic Ceramic. This striking addition to the AIKON collection offers ...

The Aikon Automatic Limited Summer Edition swaps city life for vacation vibes while still remaining true to the classical model’s urban-themed design language. Inspired by Calypso, Maurice Lacroix’s ...

The Audemars Piguet Royal Oak is the undisputed king of integrated luxury sports watches. Not only did the Gerald Genta-designed model invent the category back in 1972, but it also boasts an iconic ...

A Japanese fan organized the first in-person club for the Swiss brand Maurice Lacroix. Now, there are three more in the region. By Vivian Morelli Reporting from Tokyo On a Tuesday night at a cafe in ...