Your company's promotional items can serve as powerful marketing tools to boost brand awareness and improve your business's reputation. There are a number of ways to advertise these products. Choosing ...

Promotional gifts are a wonderful way to market your company and keep your brand at the forefront of clients' minds. The right marketing gifts properly reflect the image of your company and are useful ...

For questions about branded merchandise, including vendors, guidelines and more, please contact Chloe Milbrand at cmilbran@buffalo.edu. Sometimes known as promo gifts, giveaways or “swag,” promotional ...

For decades, promotional merchandise has been underestimated. But just as digital, social and traditional media channels have matured, so too has merchandise. It’s become a sophisticated marketing ...