As part of a significant effort to expand its e-commerce reach, SAP has outlined an approach to unify its customer experiences across multiple channels. Based on the e-commerce software that SAP ...

SAP is buying privately held Hybris in a bid to build out an e-commerce software offering that connects with customers across multiple “channels, devices and touch points.” Terms of the deal, which ...

SAP is buying cloud-based e-commerce vendor Ariba for US$4.3 billion, the companies announced Tuesday. Ariba’s platform focuses on business-to-business commerce transactions. It makes a natural fit ...

Enterprise application mega-vendor SAP has just pushed further into the customer experience management space with the announcement that it is buying Swiss-based e-commerce platform vendor hybris for ...

SAP goes on another shopping trip. This time it's e-commerce automation with the acquisition of hybris. What do we think? Not a lot but we are prepared to be surprised. With hybris in growth mode ...

On the heels of Accenture’s acquisition of digital marketing and strategy consultancy Acquity Group and the announcement that followed of a partnership with ecommerce platform hybris, executives from ...

It’s often said that content is king, but in a typical marketing department you have a hodgepodge of content. That could include carefully-crafted web copy, blog entries and FAQs along with ...

The decision by SAP (NYSE: SAP) to end a software licensing agreement with Commerce One (Nasdaq: CMRC) put additional pressure on the B2B software vendor Wednesday. Near the end of trading, the ...