With the holiday shopping season underway, Amazon and other retailers are deploying AI shopping assistants. Not all consumers ...

AI is involved in seemingly everything these days, and Black Friday and Cyber Monday shopping is no exception.

In late 2024, Amazon introduced Rufus, a generative AI chatbot that helps people shop. It was a curious move for Amazon since the company already has Alexa, which has become a household name at this ...

Customers who engage with Rufus during their shopping journey are 60% more likely to complete a purchase compared to those ...

The e-commerce leader is extending its advantage with artificial intelligence.

(InvestigateTV) — Amazon makes it easy to click and buy, but that doesn’t guarantee the best price. Kyle James with the website Ratherbeshopping.com said it’s easier than ever to make sure you’re ...

Roughly 1 in 4 Americans are still paying off debt from last holiday season, according to a recent study. Can artificial ...

I tried over 15 AI tools and features this year with a range of different uses. Google's AI Overviews is my favorite feature because it helps me find quick answers. NotebookLM's Audio Overviews is ...