Walmart's Discovered experience started out last year as a way for kids to buy virtual items for Roblox inside the game. But today, that partnership is testing out an expanded pilot program that will ...

Massively has mentioned that Age of Conan is giving away in-game items all month as part of a seasonal contest they're running. But the latest Age of Conan newsletter let us know that everyone's ...

Digital Chocolate has understood the concept of social activity in its games for quite a long time, and according to Cabana Mobile (via Mobile-Ent.biz) Trip Hawkins's studio is readying itself to ...

Walmart has introduced a new Roblox experience dubbed Roblox: Walmart Discovered, the retailer announced Tuesday. The virtual space will be available to players ages 13 and older. Within the space, ...

The gaming industry has experienced unprecedented growth, with revenues projected to reach $321 billion by 2026. This surge is largely driven by the expansion of virtual economies, where digital goods ...

With virtual goods becoming the main driving force of the games industry, some interesting figures have been thrown up by a survey of US gamers carried by market research firm VGMarket for global ...

E.l.f. Beauty is testing real-world commerce capabilities within its E.l.f. Up! experience on Roblox as part of an extended partnership with the platform, according to details shared with Marketing ...

Online gaming has changed how we enjoy entertainment, especially with the growing trend of case opening in games like Counter-Strike: Global Offensive (CS). Players often spend large sums of money on ...

Video gaming has evolved from a single-player platform to a multi-player realm where interaction with other players is often a necessity. In order to enter the game, players must first create an ...

In a new Web3 study, Publicis Groupe digital agency Razorfish seeks to understand consumer behavior surrounding virtual goods, finding that 71% of respondents see virtual goods as a luxury item and ...