Along with issuing this new alert, the company has also given Amazon shoppers four clear rules to follow in a bid to help avoid scams this week • Always shop directly through Amazon's official website (amazon.com) to protect yourself from Prime Day scams.

AMAZON Prime users have been issued a “red alert” scam warning – here are FIVE signs to watch out for. The industry giant has urged shoppers to “be vigilant” as a

Hackers have set up thousands of fake websites, using them to steal login credentials, trick people into downloading malware, or make fraudulent purchases ahead of this year’s Amazon Prime Day.

"Do not click on any links in these messages," Amazon warned. "Scammers use fake websites to steal your Amazon login credentials and banking information." Anyone who gets a message claiming that their Prime account is changing must head straight to Amazon's website or app and simply check the "Prime" option.

EXPERTS have revealed the 5 “red flags” to look out for in a bid to protect online shoppers from scams, as millions gear up for Amazon Prime Day. New research conducted by McAfee shows

Price history: Before today's deal, the lowest price this year that we've seen for the Celestron NexStar 8SE was $1299 back in January. It has been as low as $1599 prior to today's deal but this is the best we've seen since the start of the year.