Traditionally, many CFOs viewed marketing as a cost center, but more are now seeing it as a growth accelerator. AT&T (No. 37 ...

Vestiaire Collective, the global platform for pre-loved luxury fashion, has named Samina Virk global chief marketing officer, ...

DoorDash Inc. has hired Spotify Technology SA Global Head of Advertising Lee Brown as chief revenue officer.Brown will start ...

Robbie Brammall, former Director of Marketing and Communications at Tasmania’s Museum of Old and New Art (MONA), has joined ...

GETTY. Getty. As part of a series considering the Chief Marketing Officer (CMO) title, I sought insight from Latane Conant, the Chief Market Officer of 6Sense, an account-based orchestration ...

Understanding The Shift: From Chief Marketing Officer To Chief ‘Market’ Officer. The evolution from a marketing executive to a market executive marks a pivotal change in the corporate world.

Bakshi, formerly with Shopify and Wix, will oversee GoKwik’s growth charter across marketing, partnerships, international ...

That’s because the chief marketing officer’s role is increasingly complex. Qualifications require broad, strategic thinking while also maintaining tactical acumen across several functions.

The Chief Marketing Officer is one of the most unique positions within the C-suite. This is a position that historically has one of the shortest average tenures amongst its peers.

Patricio has served as AB InBev's global chief marketing officer since 2012. His big task at the moment is working into integrate SABMiller, which the company acquired in October for more than ...

Chief Marketing Officers and CEOs May Be Misaligned. Could a Field Trip to a ‘Festival of Creativity’ Bring Them Closer Together? The case for CEOs to make the trip to Cannes Lions.

Macy’s Inc. M -1.57% said Chief Marketing Officer Martine Reardon, a 32-year veteran of the department-store operator, will leave the company next month. “It is with deep sadness that we ...