News

Bieber’s makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about $1 billion, giving the budget cosmetic retailer access to a celebrity-endorsed product line that has become ...
Hailey Bieber just sold Rhode to E.L.F. Beauty for $1 billion, and reps say it has nothing to do with Justin’s $31M Scooter ...
The "Daisies" hitmaker and Rhode cofounder locked lips in a viral picture as the pair brush off marriage rumors, also a theme ...
Hailey Bieber's rhode deal pushes her past Justin Bieber's net worth of $200 million, according to Celebrity Net Worth. Analysts say that the acquisition of rhode brings “positive momentum” to ...
NEW YORK — E.l.f. Beauty has acquired Hailey Bieber's Rhode skincare brand in a $1 billion deal, the companies said. Bieber's Rhode had $212 million in net sales in the 12 months that ended ...
Let’s dissect why this deal is getting the industry abuzz. Rhode, which Hailey Bieber founded in 2022, has evolved from a three product launch to cult brand in three years, racking up $212 ...
When the news hit on Wednesday that e.l.f Beauty (NYSE: ELF) was spending up to $1 billion to acquire a beauty company called Rhode, I quickly turned to the most authoritative expert I knew on the ...
On Wednesday, May 28, e.l.f. Beauty Inc. (NYSE:ELF) announced the acquisition of makeup and skincare brand rhode for approximately $1.0 billion.
Hailey Bieber sold her skincare line Rhode to e.l.f. Beauty in a deal worth up to $1 billion.. On Wednesday (May 28), e.l.f. Beauty announced it would acquire the Bieber-founded brand for $800 ...
After seeing shares take a huge tumble through the first several months of 2025, e.l.f. Beauty (NYSE: ELF) may have just had its best day of all time. Shares of e.l.f. are on pace for their ...
Hailey Bieber sells Rhode lifestyle brand to Elf Beauty in $1 billion deal. ... Bieber founded Rhode in 2022, and will serve as chief creative officer once the deal closes.
Hailey Bieber sells Rhode lifestyle brand to Elf Beauty in $1 billion deal. ... Naturium, and Well People. Rhode had total sales of $212 million in the year ended March 31, 2025, ...