Ruya created the AI film in partnership with Acorn Strategy to highlight ease, speed and simplicity for UAE SMEs.

Under the agreement, the Jebel Ali station will be renamed National Paints Metro Station for a 10-year period.

The new P&O Ferries campaign is grounded in the insight that emotional storytelling outperforms rational messaging — by a ...

NYX, Safa Siddiqui & Hypermedia created a bold OOH campaign that transformed Dubai into a beauty showcase, sparked by one fan ...

The Jotun campaign included out-of-home billboards, social media and influencer strategy, media partnerships and a flagship ...

How Mastercard and OSN+ leveraged Amazon first-party signals and custom brand stores to deliver experiences beyond ...

For the first time, Cannes Lions 2025 partners with Creator North to feature Arab digital content creators in its programme.

Elevate acquires RISE Group, expanding its presence to MENA, with RISE founders Seth Holmes & Tom Berrington taking on ...

GymNation's CMO Rory McEntee says that while he values creative minds deeply, he views them merely as a supporting sidekick ...

The Shake Shack campaign takes on a playful, split-personality, focusing on the flavour rivalry for its limited-time menu.

Working with creative agency Internaut, ComCo Middle East & Africa, and Jack Taylor PR, PEAQ designed an activation built ...

The LIGHTBLUE expansion follows a period of growth, with recent experiential work for clients including HBO, Burberry, Gucci ...