Less than two months after Publicis outmanoeuvred WPP for the North American media business, WPP has renewed its ...

The tech giant unveiled a series of updates to Google Ads, analytics and search, including launching agentic AI tools.

This is Part I of “Cap to Campaign,” a four-part series that highlights the advice from the ad industry to the next wave of ...

The minute-long spot, created by Bottle Rocket Media, is not only visually striking with its use of vintage imagery and ...

Chris Brady, Tribeca Enterprises' president, global chief commercial officer, joins Luz Corona to talk about Tribeca Festival ...

by Doug Grumet, EVP of media, intelligence and innovation at Advantage Marketing Partners May 22 2025 ...

The agency’s initiative includes a survey of 50K+ people that showed near-identical results for ‘safe’ vs. ‘unsafe’ content ...

Not Even WhatsApp global campaign advertises the messaging app’s end-to-end encryption and new privacy settings.

Organon launched a campaign for its contraceptive implant, Nexplanon, that plays on the themes of BookTok’s popular ...

Jason Bagley, former CCO of Wieden+Kennedy Portland, has enlisted the help of fellow legendary creatives to address what he ...

“We saw a brand drop and receive a lot of backlash over dirty sneakers,” said Sarah McLaren, head of the U.S. Dove Men+Care marketing deployment and engagement. “And we [thought] — we can get in on ...

The home goods retailer is meeting shoppers where they are with brick-and-mortar expansion and activations in New York and BravoCon.