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Apple is now enforcing a new setup for the App Store for all users, and it is centering on the appearance of search ads that will now see on the platform despite not using it to find different games ...

Need to find something on the Apple Store app? Apple is making that a bit easier for you. The app has been updated to version 5.1, and finally, is beginning to look more like the App Store and iTunes ...

Apple hasn’t been shy about offering third-party developers ways to boost their visibility in the iOS App Store — paid advertising placements and Apple-generated “feature” articles — but it insists ...

You know the ads that you see for apps above search results on the App Store? Apple started rolling out App Store search ads two years ago, and now at least one analyst believes the feature could be a ...

Natural language App Store search was part of the October iOS 18.1 update, but Apple’s reminder today was the first time I’ve seen it on my iPhone. Natural language App Store search was part of the ...

The search function of Apple's App Store has come under fire again with a report reasserting the claim the algorithm unfairly pushes Apple's own apps to the top of the list in related searches, making ...

It’s not just you. Finding major apps in the App Store has become practically impossible this morning for iPhone and iPad users, according to numerous reports on Twitter. Apple has acknowledged that ...

In the third change to the iOS App Store's search algorithm in a week, Apple has tweaked how the system weights keyword and app name metadata to allow for more accurate results but the changes could ...

Apple today announced that the App Store is now offering search suggestions, a new feature that's designed to make it easy to locate exactly what you're looking for when seeking out a new app or game.

Apple has announced the winners of its 2025 App Store Awards, and gamers will be excited to see Pokémon TCG Pocket and ...