Trick or treating season is creeping in, and if you want to make your candy bowl the talk of the neighborhood this year, Lifestyle Expert Jennifer Bonners shares why HI-CHEW is the perfect sweet treat ...

Remember the 2019 Palm Springs Taco Bell Hotel stunt? Well, if you thought the coming and going of that "tacoasis" meant you'd lost your chance to spend a night inside a giant marketing gimmick, you'd ...

This immersive, candy-filled adventure dares fans to solve a spooky flavor mystery while enjoying games, giveaways, and surprises around every corner. From October 24–26, dare to enter the HI-CHEW® ...

Almost 50 years after it was first created, the Japanese candy brand Hi-Chew just introduced a new mascot—and it’s just as chewy-looking and lovable as the real, sweet-tooth-curing thing. The new ...

Hi-Chew is making its third consecutive appearance in Fortnite through a branded Chewbie-Dome hub that includes three branded minigames and the takeover of two other classic games, according to a ...

Building on Hi-Chew's successful Fortnite integration last year, this new collaboration is again powered by Super League (Nasdaq: SLE), a global leader in delivering immersive experiences across the ...

HI-CHEW® recently announced its first official brand mascot, Chewbie, a plump, carefree chew, and this Fortnite integration marks their official debut to the gaming community. Players will get to ...

The candy brand's highly anticipated return to Fortnite invites players to unlock exclusive in-game HI-CHEW® items and take on five branded mini-games for a limited time This year also introduces a ...