In the current election cycle, many media reports about polls are not including information about the margin of error.

In fallout over polls, "margin of error" gets new scrutiny Polling experts are questioning whether the margin of error is a useful metric. Some say it should be banished.

Ideally, a good sample should be representative of the total population, including gender, racial diversity, socioeconomic diversity, lifestyle patterns and other demographic measures.

As Americans await election results, many are looking to the polls for clues. From the margins of error to methodology, here’s what to know about presidential polls.

Showing margins of errors in graphics can help prevent readers from thinking that survey estimates are more precise than they really are.