JioStar is seeking an exit from its ICC rights deal due to projected losses of INR 25,000 crore, forcing a "re-rating" of ...

A report by KlugKlug reveals that India's influencer marketing landscape is vastly underestimated, with actual spending ...

Spotify said on Tuesday it is making music videos available to premium subscribers in the US and Canada, as the Swedish ...

Elon Musk's X, formerly Twitter, agrees to comply with Australia's strict law banning under-16s from social media due to ...

Network Advertising has secured the creative mandate for Bajaj Consumer Care's popular brands. This includes their Coconut ...

Tata Play Binge has expanded its OTT offerings by integrating Ultra Play and Ultra Jhakaas. This move significantly bolsters ...

The European Union is investigating Google's use of online content for its AI models. Concerns exist over fair compensation ...

Playbook: A recent report reveals that 75% of direct-to-consumer (D2C) brands in India are utilizing creators to boost sales.

JioHotstar is investing INR 4,000 crore over five years to boost the South Indian creative economy. This massive commitment ...

Microsoft's CEO Satya Nadella announced a historic $17.5 billion investment in India to develop AI infrastructure and ...

Ray-Ban Meta glasses, powered by AI, show promise in smart eyewear market but face privacy issues and increasing competition ...

Businesses are moving towards a unified customer experience, leaving behind fragmented multi-channel approaches. Experts at the ETBrandEquity CX+ Summit 2025 highlighted that customers expect seamless ...