Fast Company

Meet the ‘endineer’ who helps companies design the end of life for products

Joe Macleod wants brands to focus on what happens to products at the end of their life cycle—not just for the environment but for the entire consumer experience. Brands spend billions of dollars on ...
SiliconRepublic

‘A graceful exit’: How to improve the consumer offboarding experience

We often think about the start and middle points of the consumer experience but how often do we think about the end? In this article, adapted from his book Endineering, Joe Macleod, veteran product ...
Creative Review

In search of an ending

Should brands be considering what happens at the end of a product’s life as much as its beginning? Designer Joe Macleod thinks so I first met Joe Macleod on a train from Edinburgh to London. I was ...
The Baltimore Sun

Trepidation about what would come under the new regime.

officially transferred from Times-Shamrock Communications to the Baltimore Sun Media Group (BSMG). While the majority of the staff has relocated to BSMG’s offices on North Calvert Street, several ...
The Baltimore Sun

Baltimore’s Mr. Wrong cashes out with $250,000 on ‘Millionaire’

UPDATE: Joe MacLeod got to the $500,000 question and cashed out with his $250,000 winnings Wednesday, a spokeswoman for the show said. Joe MacLeod, who writes the “Mr. Wrong” column for Baltimore’s ...