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Sony Takes Control of Peanuts in $450MDeal
Sony is taking a much bigger bite of the Peanuts universe, betting that Charlie Brown, Snoopy, and friends still have serious ...
Snoopy's star has been steadily rising in recent years, with Peanuts collabs hitting retailers from Coach to Starface. Here's why.
The deal announced Friday, increases Sony’s stake to a whopping 80%, and it values the business at more than $1 billion.
Sony Group is taking a majority stake in the company that houses the iconic Snoopy and Charlie Brown characters.
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