Big TV networks and studios are finally shifting toward programmatic advertising – and it's attracting performance marketers ...

OpenAI thinks ads in conversations are more valuable than clicks, but marketers have big questions about data, attribution and whether the price is worth it. The post Are ChatGPT ads worth NFL-level ...

The North Korean threat group is using a new PowerShell backdoor to compromise development environments and target ...

Despite deepening consumer distrust of AI content, marketers and streamers are embracing AI-powered products to bolster video ...