OpenAI thinks ads in conversations are more valuable than clicks, but marketers have big questions about data, attribution and whether the price is worth it. The post Are ChatGPT ads worth NFL-level ...

The North Korean threat group is using a new PowerShell backdoor to compromise development environments and target ...

Despite deepening consumer distrust of AI content, marketers and streamers are embracing AI-powered products to bolster video ...

Policy highlights importance of compliant, child-safe platforms and non-social digital engagement VANCOUVER, BRITISH ...

Ready to make your blog pay off? This guide shows you exactly how to build, grow, and monetize, with practical tips and hands-on experience.

Neffsville native actor Taylor Kinney starred in a new Google ad for the holidays. The ad — which also features Donna Kelce (mom of football players Travis and Jason Kelce) and Nikki Garcia (known in ...

Since the beginning of commercial television, advertising has been a key part of broadcasting. Over the years, the technology for inserting ads into programs has developed to the point where there is ...

CEO Thomas Lesinski reported, "advertiser sentiment stabilized through the summer as brands regained confidence navigating the broader economic landscape," highlighting a rebound in demand across ...

AI agents have infiltrated retail media. At least, that’s how it felt to big Wall Street advertising and tech investors, who brought a sense of existential dread to Criteo’s quarterly earnings call on ...

NEW YORK—In a major change for the ad industry, Comcast Advertising will unveil technology that enables agencies and brands to buy targetable, biddable ads on linear TV for the first time. The change ...