Behavior shifts are happening in real time as shoppers feel economic stress caused by levies, according to a Savanta report.

The latest data released by the US National Retail Federation (NRF) indicates a downturn in retail sales for clothing and ...

The US President has ‘chickened out’ of harsh tariffs before. Even if he doesn’t back off from his August levies, US ...

Before today, predictions for U.S. retail spending in 2025 were generally aligned around mid-single-digit growth despite the impact of tariffs. This week, the National Retail Federation (NRF ...

Tariffs in June 2025 significantly raised consumer prices, especially in categories like automobiles, apparel, electronics, ...

A new survey from the National Retail Federation reveals that shoppers are already spending for the back-to-school season.

Tariff-driven uncertainty isn’t just a cost or supply chain concern; it’s also a marketing communications challenge.

Olga González, gemologist and communications strategist, examines how rising tariffs and shifting global trade policies are ...

When asked what their first response would be to a new tariff increase, 35% said they would adjust pricing, 14% said they would evaluate supplier locations or sourcing strategy, and 12% will cut ...

KINGSPORT, Tenn. (WJHL) -The latest tariff increase from the Trump administration has small businesses worried about increased prices. However, local retail shops like Backdraft Custom Apparel in K… ...