But Accenture Interactive isn't a traditional advertising firm, and it has bigger plans for Droga5 than to have the agency design ads for its clients, company CEO Brian Whipple told Business Insider.

Accenture is trying to add the kind of creative muscle not normally associated with giant consulting firms with its plans to buy Droga5, an independent ad agency.

Accenture Song, the multi billion dollar advertising arm of the global consulting group, is being moved into a new business ...

And selling Droga5 to Accenture wasn’t in opposition to his lofty aspirations, Droga says. “I loved my independence and our independence at Droga5,” he explains.

Droga5 ANZ, part of Accenture Song, has elevated Kezia Quinn to principal director of Droga5 ANZ’s Sydney office, effective ...

The One Club for Creativity has appointed Damon Stapleton, Co-CCO at Droga5 ANZ, part of Accenture Song, to a three-year term ...

Agency joins Droga5 São Paulo, part of Accenture Song; Felipe Simi appointed Droga5 São Paulo CEO and creative chairperson The acquisition of SOKO, previously announced on May 2, 2024, adds ...

Droga5 ANZ has elevated Sydney GM Kezia Quinn to principal director of Sydney, effective immediately.Said to underscore the ...

Prior to this, Tara Ford was the Chief Creative Officer of Droga5 ANZ and Chief Creative Officer of Accenture Song APAC ...

And selling Droga5 to Accenture wasn’t in opposition to his lofty aspirations, Droga says. “I loved my independence and our independence at Droga5,” he explains.

Droga5 ANZ, part of Accenture Song, has elevated Kezia Quinn to Principal Director of Droga5 ANZ’s Sydney office, effective ...