Understanding The Shift: From Chief Marketing Officer To Chief ‘Market’ Officer. The evolution from a marketing executive to a market executive marks a pivotal change in the corporate world.

Vestiaire Collective, the global platform for pre-loved luxury fashion, has named Samina Virk global chief marketing officer, ...

DoorDash Inc. has hired Spotify Technology SA Global Head of Advertising Lee Brown as chief revenue officer.Brown will start ...

Chief Marketing Officers and CEOs May Be Misaligned. Could a Field Trip to a ‘Festival of Creativity’ Bring Them Closer Together? The case for CEOs to make the trip to Cannes Lions.

Traditionally, many CFOs viewed marketing as a cost center, but more are now seeing it as a growth accelerator. AT&T (No. 37 ...

Robbie Brammall, former Director of Marketing and Communications at Tasmania’s Museum of Old and New Art (MONA), has joined ...

Seasoned marketer and corporate executive Ukonwa Ojo has joined Amazon as Chief Marketing Officer for Prime Video and Amazon Studios.. The former MAC Cosmetics and Coty CMO will be responsible for ...

That’s because the chief marketing officer’s role is increasingly complex. Qualifications require broad, strategic thinking while also maintaining tactical acumen across several functions.

Macy’s said Chief Marketing Officer Martine Reardon, a 32-year veteran of the department-store operator, will leave the company next month. Search begins to replace 32-year company veteran.

The Chief Marketing Officer is one of the most unique positions within the C-suite. This is a position that historically has one of the shortest average tenures amongst its peers.

GETTY. Getty. As part of a series considering the Chief Marketing Officer (CMO) title, I sought insight from Latane Conant, the Chief Market Officer of 6Sense, an account-based orchestration ...