Reason used an unexpected tactic to get out of his label deal with TDE. During Kendrick Lamar and Drake's feud, Reason praised Drizzy, causing his relationship with TDE to unravel. The Porches rapper sat down with the Bootleg Kev podcast,

The Kendrick Lamar - Drake beef has hit the Super Bowl. Lamar performed a segment of his diss track "Not Like Us" during his halftime show performance at Super Bowl LIX on Sunday. After several intentional false starts teasing that the song was about to begin, Lamar finally launched into the track, which has become his biggest hit to date.