Michelob ULTRA, the official beer sponsor of Team USA, recently announced a new immersive experience for hockey fans.

Anheuser-Busch is investing millions of dollars in its sprawling brewery location in Van Nuys as Southern California prepares to host the 2026 World Cup and the 2028 Summer Olympics.

In addition to the once-in-a-lifetime reimagining of the 'Miracle on Ice' game at the Olympic Winter Games Lake Placid 1980, Michelob ULTRA's full-scale campaign will include a USA Hockey sponsorship, ...

Artist Victor Solomon and Michelob Ultra created custom handmade Player of the Match trophies for all 104 games of the 2026 ...

Global Ambassador Lionel Messi reveals 2026 Michelob ULTRA Superior Player of The Match Trophy design... The post Michelob ULTRA Unveils the FIFA World Cup 2026™ MVP Trophy, Merging Artistry and ...

Michelob Ultra and Modelo Especial are battling it out to be America's top-selling beer. Modelo Especial has been the top-selling beer since it took the top spot from Bud Light in 2023. However, ...

TORONTO, Oct. 2, 2025 /CNW/ - Today, Canada's leading brewer, Labatt Breweries of Canada, announced the launch of Michelob ULTRA Zero, a non-alcoholic beer brewed for an active lifestyle. With 0.0% ...

(CNN) - The United States has a new top-selling beer. Michelob Ultra has overtaken the previous leader, Modelo Especial, in retail sales by volume, according to reports from Circana. Officials at ...

Perhaps with Leo Messi as the face of Michelob Ultra, it was only a matter of time before the light lager achieved GOAT status.The Anheuser-Busch beer has overtaken rival Modelo Especial in U.S.