The company is also rolling out a cheaper plan called Peacock Select, with current seasons of NBC and Bravo shows, and some library content.

Peacock is raising its prices later this month by $3 per month, the third price hike in three years for the NBCUniversal streamer.

While consumers obviously won’t be happy about Peacock’s new price — especially since it comes on top of another $2 increase rolled out a year ago this month — the move is not entirely unexpected. For one thing,